Who are we kidding, rates do matter when you are looking at mortgage lender. But in a competitive market, is there more to look for?
How do you decide when rates are similar? The dream of owning a home is a personal and emotional one, don’t be confused by the process or unaware of options you may have. A good home loan advisor will walk you through what you need to know and answer all your questions in a timely manner. Look beyond the rate for a company that will find ways to make the process a better experience for you.
Key areas to think about when looking at lenders:
- True to their core values. What is their reputation, do they do the things they say they do? Make sure you are checking reviews. Also ask around, find out others you know had a good experience with the loan advisor. Doing everything they can to get you into a house – variety of options
- Technology. Is your home loan advisor using technology to become more efficient? The more efficient they are, the better it is for you. Technology should not only make the process easier for you with mobile apps and online portals but make the lender more efficient. When they cut costs, you should see the benefits in reduced rates and overhead.
- Options. There are a many loan types and options out there. It’s the home loan advisor’s job to offer you the best loan to meet your specific needs. Your loan advisor should be able to offer you no down payment options or loans for people with not so perfect credit. Is the home loan advisor finding alternative products and pricing to get you into a home? Don’t let speed-over-service leave you unaware of better loan options.
- Partners. Are their partners there to help you or the home loan advisor? Occasionally businesses partner with other businesses for their own benefit. When a mortgage company partners with another company, what is the benefit to you – will it make the process easier or faster? Make sure your home loan advisor is working with reputable companies that are there to help you out.
Rates matter when looking for the right mortgage but consider some of the intangibles to get better value and peace of mind.